The oldest of the great cognac houses, Martell celebrates landmark 300th anniversary
with the release of Cordon Bleu – A Tribute to Martell’s 300 year anniversary

September, 2014 – Cognac, France

The House of Martell has today announced the re-edition of a limited edition bottle and blend, Cordon Bleu “A Tribute to Martell’s 300’s year anniversary”.

In celebration of the House’s Tricentenary, Cellar Master Benoît Fil has crafted a unique version of the legendary cognac Martell Cordon Bleu, originally created by Edouard Martell – the tenth descendant of the House’s founder – in 1912. The blend rested in barrels crafted from a 300-year old oak tree.

Cordon Bleu “A Tribute to Martell’s 300 year anniversary” combines more than one hundred eaux-de-vie from the four most prestigious vineyards in Cognac: Petite Champagne, Grand Champagne, Fins Bois and Borderies. The delicate and fruity hallmark of the Borderies has become the signature of Martell, characteristic of its style, which can be summed up in three words: elegance, complexity and balance.

The gold-tinted copper coloured cognac has a sharp bouquet, and on tasting an explosion of flavours – orchard fruits, (plum and apple), roasted notes, (coffee, mocha, roasted almonds, vetiver), candied orange, cinnamon, honey and beeswax hits the palate. The rare round and mellow palate is enhanced by the elegance of the eaux-de-vie from the Borderies terroir, with a remarkably long finish.

As part of their Tricentenary celebrations Martell wanted to pay tribute to their origins and this limited edition is the perfect expression, the 300 year-old oak barrels linking the past with the present; the beautiful, original packaging paying homage to Edouard Martell’s legendary creation.

Benoît Fil, Martell’s Cellar Master commented:  

Cordon Bleu “A Tribute to Martell’s 300 year anniversary” is one of five Limited Edition blends that will be available from September 2014 to celebrate Martell’s 300th anniversary. The complete range includes Martell Premier Assemblage, Cordon Bleu “A Tribute to Martell’s 300 year anniversary”, Martell XO Exclusive Tricentenaire Edition, Martell Assemblage Exclusif de 3 millésimes, and Martell Premier Voyage. Martell Premier Voyage is an exquisite new blend made up of 18 rare eaux-de-vie, encased in a stunning artwork designed by renowned French conceptual artist, Bernar Venet.”

The five limited editions will be available from September 2014 onwards

- ENDS –

Notes to Editors

Martell’s heritage dates back to the 18th Century, when Jean Martell, a native of Jersey founded the company in 1715, making Martell the oldest of the great cognac houses. Since 1715 Martell has produced, exported and marketed cognacs whose quality is recognised worldwide.
The hallmark of the house of Martell can be summarised in three key terms; elegance, complexity and balance.

Martell Cognac was founded in 1715, at the height of the French Art de Vivre movement; a period of time in which gastronomy, tasting and craftsmanship were all celebrated and enjoyed with style. As such, these became the three pillars of the Martell House and are the three core areas which still remain intrinsic to Martell’s vision today.

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Official hashtag: #Martell300 #MartellCordonBleu

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